This August, EltaMD proudly celebrates a major milestone — the 15th anniversary of its best-selling and highly awarded sunscreen: EltaMD UV Clear Broad-Spectrum SPF 46.
For more than a decade, this dermatologist-trusted formula has become a daily essential for countless people (including, ahem, me, who’s been testing face sunscreens for years and have named it as one of the very best), offering not just superior sun protection, but also skincare benefits that help renew and restore the skin.
The brand’s journey began long before the creation of UV Clear. EltaMD’s roots date all the way back to the 1800s in rural Switzerland, where a healing ointment was passed down through generations of farmers. Uniquely, in 1988, this powerful formulation made its way to the U.S. and laid the foundation for Elta, a professional wound care line trusted by hospitals and burn centers around the globe. Then, in 2007, the brand expanded its mission to everyday skincare, and EltaMD was born.
EltaMD UV Clear Face Sunscreen SPF 46
With more than 30 years of expertise in healing and protection, EltaMD’s products are designed to meet the real-world needs of real people. From procedure care to daily sun care, the brand is a quality option for helping every individual feel confident in their skin.
EltaMD UV Clear Broad-Spectrum SPF 46 isn’t just a sunscreen; it’s a multitasking powerhouse. Specially formulated with 5% niacinamide (Vitamin B3), this lightweight, noncomedogenic formula helps reduce the appearance of blemishes and discoloration, while promoting a smoother, more even skin tone.
It also features micronized zinc oxide, a mineral that provides broad-spectrum protection against both UVA (aging) and UVB (burning) rays. Better yet, it won’t leave a white cast that’s neither wanted nor flattering.
Fragrance-free, paraben-free and ideal for even the most sensitive or acne-prone skin, UV Clear is the perfect companion for everyday wear. Whether I’m headed out for a walk or into the office, I love how it glides on sheer, absorbs quickly and never leaves that chalky residue behind.
In May, EltaMD was thrilled to expand the UV Clear family with the launch of its UV Clear Deep Tinted Broad-Spectrum SPF 46 ($46). This new version of EltaMD’s cult-favorite formula is specifically designed and tested for deeper skin tones, providing the same beloved benefits in a tint that blends beautifully into melanin-rich skin.
“We believe in inclusive protection for all, which is why our sun care lineup is thoughtfully formulated to serve a wide range of skin tones, types and lifestyles,” the brand shared with Post Wanted.
Its accolades are worth talking about, too. EltaMD is ranked as the No.1 dermatologist-recommended professional sunscreen brand, as well as being the sunscreen dermatologists personally use more than any other.
It doesn’t stop at SPF, though. EltaMD’s innovative skincare products — from foaming cleansers to barrier-repairing serums — are made to cleanse, renew and heal, so your skin always feels its best.
The brand offers holistic support, especially with its procedure care line, formulated to help strengthen and restore compromised skin after treatments or medical procedures. I love using this line on my sensitive skin, even though I never had a treatment.
With so much to celebrate, we’re celebrating right with EltaMD. Here’s to 15 years of UV Clear, to the people who love it and to the next generation of skin-first innovation. It’s the brand that’ll do your skin some good, help protect it and stand up as a reliable choice for daily use.
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This article was written by Victoria Giardina, New York Post Commerce Journalist & Content Strategist, who has spent countless hours researching, testing hundreds of products and comparing the latest makeup, skincare, hair and beauty items and trends to determine what’s truly worth your hard-earned cash. She evaluates formulas, textures, ingredients and more, in addition to consulting medical and industry experts. Some of Victoria’s latest conquests include testing the best vitamin C serums on the market, and a rinse-and-repeat review of the best shampoos of 2025. Victoria, who received a beauty industry essentials certification from the Fashion Institute of Technology, has been creating shopping guides for the New York Post since 2021 and previously held positions at Insider Reviews and CNN Underscored.
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